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Automechanika? The world's leading auto parts and after-sales service exhibition? From 2004 onwards, every other year will open another series of exhibitions in Shanghai. Based on the success of Automechanika China in Beijing, Automechanika Shanghai will provide auto parts suppliers and service providers around the world with in-depth and fastest-growing domestic markets. The exhibition is scheduled to be held at Shanghai New International Expo Center from December 2nd to 4th, 2004 and is expected to attract about 300 exhibitors and more than 13,000 professional visitors. Automechanika Shanghai will continue to expand its product range from a wide range of original accessories, to various types of accessories and equipment, after-sales service products and technologies, and to cover various activities in the industry, Automechanika Shanghai will become the industry's cover. One of the most extensive and authoritative activities for the industry people from Shanghai and East China to provide a window on the latest market trends and technological development in the world. “We are hosting this exhibition in Shanghai because the demand for this type of exhibition in Shanghai is growing stronger in China and even the world’s industries.†Ms. Shi Bitian, general manager of Messe Frankfurt Exhibition (Hong Kong) Limited, said: “ European manufacturers and suppliers are beginning to realize that the Chinese market is huge and it is difficult to treat them in a single market and they must be divided into regions. With a population of more than 350 million in Shanghai and neighboring provinces, there is a need to hold an exhibition that they can also participate in. Many foreign suppliers also know that they need to use effective and effective marketing strategies to develop China's domestic major markets." Shanghai is China's financial and trade center, and is one of the most important automobile production sites in China. Companies include: Shanghai Automotive Industry (Group) Corporation, one of the top three automakers in China, and Sino-foreign joint ventures including Shanghai Volkswagen and Shanghai General Motors. In the first 10 months of last year, Shanghai’s auto production reached 460,000 vehicles, ranking the first in all provinces and growing at a rate of 47% year-on-year. In addition, Shanghai is also one of the cities with the highest domestic car sales. From January to April last year, the total sales of automobiles were 238,000. The Yangtze River Delta, including Shanghai, Jiangsu, and Zhejiang, is now at a stage of rapid economic growth, attracting a large amount of overseas investment. In 2002, the sales revenue of automobiles in Shanghai, Jiangsu, and Zhejiang totaled 49 billion U.S. dollars, accounting for 60% of the country's total. In terms of automotive after-sales services, Shanghai’s auto maintenance services are mainly provided by more than 5,000 auto repair centers. Many service centers still have a considerable gap with international standards. The urgent need for advanced maintenance equipment and testing equipment is required to improve the performance of autos. The introduction of the European automotive secondary exhaust emission standards (this standard is still at the preliminary stage of testing in the country and will be enforced in the near future) and requires that vehicles be routinely repaired and tested every year. In addition, the Shanghai International Automobile City, which will be completed in 2006, and the 2010 Shanghai World Expo, which is in full swing, will further stimulate the development of the automotive industry and attract more foreign investment. Source: Auto Accessories