Pirelli invests 200 million U.S. dollars in China to build its largest manufacturing center

According to foreign reports, Pirelli plans to invest US$200 million in Chinese factories by the end of 2014 to build China as its largest manufacturing center .

Pirelli's Asia Pacific president Gregorio Borgo said recently: “By 2014, we will build a manufacturing base in Luzhou, Shandong, which will be Pirelli’s largest manufacturing base in the world. From 2012 to 2014, we will be in China. The world's largest auto market invests 200 million U.S. dollars."

In 2011, Pirelli’s turnover in the Asia-Pacific region was US$468.4 million. The 2012 results have not yet been announced and are expected to increase by 23% year-on-year. This is mainly due to the increase in demand for premium vehicles in the Chinese market. The Pirelli Luzhou plant was established in 2005. It initially produced truck tires. Two years later, it added a tire production line for passenger cars and produced 5 million tires each year.

Berger pointed out: "The Asia-Pacific market has contributed 7% of our global turnover, and we are looking at further growth here. Pirelli plans to double its production capacity at the Luzhou plant by the end of 2014 to reach an annual output of 10 million tires."

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