Recent Shiyan Auto Parts Market Analysis (2003.03)

First, the manufacturer's policy continues to be unclear Originally, the manufacturers of Dongfeng finished the product price reduction work at the end of the year, but as of now, the price reduction policy of each manufacturer has not yet been determined. Most of the manufacturer's dealer meeting in 2002 was held, but as in previous years, when the dealer conference was held, the business policy for the next year was issued. Therefore, the attitude of the manufacturer was unknown and the dealers waited for a wait-and-see process. However, from the business conferences of manufacturers, we learned that the conditions and standards of the selected distributors of the manufacturers are further improved, and the payment policy and rebate policy are gradually refined, because the quality of distributors is an important condition for the manufacturers to reach cooperation. With the cooperation between Dongfeng and Nissan and fierce market competition, the quality of distributors is certainly not high enough to meet the requirements of cooperation. In previous years, due to the lack of manufacturer's distributor policies, the market price of products was confusing, which not only damaged the interests of dealers, but also ultimately harmed the interests of manufacturers. Some dealers and manufacturers were also dissatisfied with the product's operations. There is no unified consensus in terms of goals, strategy and implementation. More often than not, the funds of the manufacturers are used, or some internal operations are carried out with the help of the manufacturers' brands. After the manufacturer's business policies are determined, the incentives for the end of the year are often taken as fuzzy policies. , To a certain extent, inhibited the psychology of low-priced dumping. Throughout the Dongfeng professional manufacturers, sales and development have been increasing year by year in all aspects of business policy and the importance of dealers. Through summing up, the manufacturer's policy determines that there are several tendencies: 1 The manufacturer pays more and more attention to the quality of the dealer, and the growth of the dealer will bring about the growth of the manufacturer. 2 The manufacturers attach great importance to the secondary networks established by the dealers. The number of dealers will become less and less, and one or two homes may be set up in one region. 3 Manufacturers encourage dealers to make a full range of products and do not support distribution as a single model. With the adjustment of the manufacturers' policies, the distributors will be supported in terms of policies, and the incentives will be more and more significant. The previous funds will be gradually controlled, and the rebate policies for cash and initial funds will be opened. This kind of policy guidance will be beneficial to distributors of several manufacturers and franchisees, and it will have a certain influence on the large and complete dealers who pursue the total amount. Therefore, the adjustment of the manufacturer's policies may bring about the dealer’s Restructuring of marketing strategies.

?2.?Fangfang?? Not much change 1, Dongfeng Dongfeng company's professional manufacturers due to the policy has not been determined, the price of most products did not adjust, so the market price is basically the same as last month, in addition to Dongfeng Motor Driveshaft Corporation The price of some products of Suzhou Auto Parts' clutch series is adjusted, and the price of some products that are exchanged by a few companies is slightly lower. The prices of other agents are relatively stable.

2. Most of the commercial policies of the cooperating manufacturers' cooperating manufacturers have already been issued, among which the high-pressure oil pump of Wuxi Weifu Group Co., Ltd., the oil cooler core of Zhejiang Yinlun Machinery Co., Ltd., and some of the products in the series are under price. Downgraded, the agents have also adjusted the wholesale price, but the adjustment is not significant.

3, other products 6CT products due to the previous period from the wood manufacturing plant imported a number of imported parts, the lower the price, such as Fleetguard 9009 filter, the price is less than 200 yuan, the current market price of 220 yuan. Cylinder assembly market price of about 1,400 yuan, but the price from the diesel engine out of less than 1,000 yuan, the current market from the Chaifa plant products affect the overall market normal price, but there are also some dealers selling imported spare parts The price is far from the price of authentic imported products. Foreign dealers must be careful to distinguish them. In addition, the Shanghai Supercharger’s supercharger’s pricing policy has also been lowered this year. All product prices have changed, and foreign customers can go to the agent for price consultation.

Third, the future of the accessories market is uncertain. After the auto dealers in 2002 had a common feeling, that is, business is difficult to do, and regardless of rising year by year, it is very difficult to maintain the original income and profit levels. What will be the trend of accessories business this year? Will it continue its slump in the fourth quarter of last year? The author's analysis mainly depends on Dongfeng’s macroeconomic policies and the external environment of automobile sales. In 2002, the high growth of Dongfeng’s automobile sales brought about a boom in the accessories market, a good external economic environment, and a further improvement of the automobile consumption environment. The user's purchase. If the Dongfeng Company's policy is specific and well implemented, it may lead to a period of resurgence in the accessories market. However, this optimistic estimation of the needs of users must be calm, and when the policy has not been determined, the rational purchase of foreign dealers, This accumulation of procurement requirements will not lead to post-release blowouts. I think this is what all accessory dealers expect to see and whether they can achieve market verification. ■

Piston Pins

Piston Pin,Piston Pin-Clips,6 Engine Piston Pin,Piston Gudgeon Pin

KINCON POWER TECHNOLOGY CO.,LTD , https://www.kinconparts.com