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World auto industry structure may change, Renault-Nissan Alliance and Daimler Group announce strategic cooperation
The reporter learned from Renault China that on April 7, the Renault-Nissan Alliance and the Daimler Group formally announced in Brussels, Belgium that the two parties will carry out extensive strategic cooperation on a series of substantive projects in order to realize the benefits of cooperation quickly. maximize. It is reported that the two sides also announced a cross-shareholding structure: Renault-Nissan will hold 3.1% of Daimler Group, and Daimler Group will hold 3.1% of Renault and Nissan respectively.
Unlike the traditional corporate restructuring or alliance model, the cooperation between the Daimler Group and the Renault-Nissan Alliance is more like a simple technical cooperation. Some analysts have speculated that the current technical cooperation and exchange of shares held by the Renault-Nissan Alliance and Daimler Group is the beginning of the initial cooperation between the two parties. The future does not rule out true meaning in a wider range and in a more comprehensive manner. From the global perspective, this alliance may trigger new changes in the world auto industry landscape.
Technical cooperation is the highlight
The cooperation model signed by Renault-Nissan Alliance and Daimler Group shows more cooperation in the technical field, including cooperation in the general structure of small cars, powertrains, and light commercial vehicles.
In terms of small cars, the two companies will jointly develop SMARTFORTWO's next-generation models - the new four-seat SMART and the next-generation Renault TWINGO. The co-developed models are expected to hit the market after 2013.
In terms of powertrain, Renault-Nissan Alliance will supply three-cylinder and four-cylinder gasoline and diesel engines from its product line to the Daimler Group and will be adjusted and modified by Mercedes-Benz to suit the Mercedes-Benz model. Therefore, the future high-end compact products of Mercedes-Benz will be equipped with a series of engines developed by the Renault-Nissan Alliance. The Daimler Group will supply gasoline and diesel engines for the Infiniti brand from its existing product line, including 4-cylinder and 6-cylinder gasoline and diesel engines. For the new jointly-developed engine, both parties will work hard to find a place of production that is beneficial to both parties and can balance the production capacity of both parties, and then announce the production decision.
In the field of light commercial vehicles, Mercedes-Benz Lightbus will provide new entry-level commercial models to the market after 2012. Its core technology will be provided by Renault and produced at the Renault plant in Maubeuge, France. Both parties will also share certain powertrain components to expand the product line and sales volume of medium-sized passenger car models.
Joint Capital Swap
According to the strategic agreement between the two parties, the one-way cross-shareholding structure will enable the three parties to cooperate on the basis of the long-term and mutually beneficial cooperative relationship, and be able to exchange equity and create cooperation advantages. The overall cooperation plan was held with Renault, Nissan and Daimler Group each holding a 3.1% stake. The specific shareholding plan is as follows: Daimler Group will hold 3.1% of new shares issued by Renault and obtain Nissan from Renault. The company has 3.1% outstanding shares, while Renault will hold a 3.1% stake in Daimler Group, Renault has also agreed to exchange the 1.5 percent stake in Daimler Group for a 2% stake in Nissan, Renault and Nissan. Each will hold 1.55% of the treasury shares of the Daimler Group.
This strategic cooperation will be managed by the Renault-Nissan JV, which will form a new cooperation committee on behalf of the Alliance and the Daimler Group. The cooperation committee will be co-chaired by Mr. Carlos Ghosn and Mr. Dieter Zeeche and will be managed by the three parties. Co-management.
It is reported that one of the main objectives of the cooperation between the Renault-Nissan Alliance and the Daimler Group is to increase the economies of scale, increase the economies of scale, and share R&D costs to enhance the competitiveness of various partners. This will also create a win-win model: Daimler Group can increase sales potential, and Renault-Nissan Alliance will increase its capacity utilization.
The reporter then called Reynolds China and Daimler China respectively in relation to the above-mentioned circumstances. Both companies did not make any comment on the specific conditions of the agreement, the future specific plans involving the global market, and related alliance agreements.
According to analysts, the cooperation between the Daimler Group and the Renault-Nissan Alliance further promoted alliances between big groups, which may further promote the changes in the global auto industry structure and break the existing “6+3â€. pattern.