2019 China International Agricultural Machinery Exhibition Press Conference Held in Beijing

With the theme of “Mechanization and Modernization of Agricultural and Rural Areas”, the 2019 China International Agricultural Machinery Exhibition (hereinafter referred to as the International Agricultural Machinery Exhibition) will be held in the West Coast New District of Qingdao from October 30th to November 1st. This means that in the next October, the national agricultural machinery industry is about to enter the “watch exhibition mode”.

In order to run the annual agricultural machinery industry annual event, on October 9, the "2019 China International Agricultural Machinery Exhibition Press Conference" was held in Beijing to inform the media about the preparations for this international agricultural machinery exhibition. Chen Tao, vice president and secretary-general of China Agricultural Machinery Distribution Association, Yang Lin, vice president of China Agricultural Mechanization Association, and Fan Jinglong, executive vice president of China Agricultural Machinery Industry Association, attended the conference on behalf of the organizers. China's agricultural machinery information network, agricultural machinery quality and supervision, agricultural machinery technology promotion, Xinhuanet, Economic Daily, Farmers Daily, China Industrial News, China Agricultural Mechanization Guide and other central media, as well as agricultural machinery, agricultural resources, animal husbandry and other more than 50 three rural media The press conference was interviewed.
Zhang Shuge, Director of the Agricultural Machinery Identification Station of the Ministry of Agriculture and Rural Agriculture and the Promotion Division of the Agricultural Machinery Promotion Station, issued the National Agricultural Machinery Technology Promotion Information Special Event. According to Zhang Shuge, in order to thoroughly implement the "Guiding Opinions of the State Council on Accelerating the Transformation and Upgrading of Agricultural Mechanization and Agricultural Machinery Equipment", the Agricultural Mechanization Management Department of the Ministry of Agriculture and Rural Agriculture, the Agricultural Machinery Appraisal Station, and the Agricultural Machinery Extension Station will be at the International Agricultural Machinery Exhibition in 2019. During the period, a series of activities were held, namely: the national agricultural machinery technology promotion major information release event, the national animal husbandry mechanization on-site promotion meeting, the agricultural and rural ministry major agricultural machinery technology exhibition, the agricultural machinery main push technology live demonstration activities and training Training courses for the implementation of the subsidy policy for class and agricultural machinery purchase. Among them, the national agricultural machinery technology promotion major information topic, the main content is referred to as 4+1 release, that is, the whole process of mechanized solutions for the production of grain, cotton and sugar main crops, the advantages of special agricultural products mechanized technical equipment requirements and research and development oriented catalogue, the main crops should be suitable Guide to the selection and breeding of varieties, the whole case of mechanization + comprehensive agricultural services in the whole country; the national agricultural machinery information exchange platform.

Liu Song, director of the exhibition business department of China Agricultural Machinery Circulation Association and the general manager of the exhibition area, informed the preparations for the exhibition. Liu Song introduced that the preparations for the 2019 International Agricultural Machinery Exhibition will be carried out smoothly, with an exhibition area of ​​200,000 square meters, more than 2,100 Chinese and foreign exhibitors, more than 30 high-end forums and special events, and an estimated 125,000 professional visitors. The content basically covers 15 categories and 50 sub-categories of agricultural machinery classification; in order to cope with the high-quality development of the agricultural machinery industry, the exhibition content is solidly consolidating the traditional plate while fully embodying the development trend of agricultural mechanization, from the cultivation of major crops. The link extends to the whole process of plant protection, straw treatment, drying, etc., from food crops to cash crops, fruit and vegetable tea and other economic crops, from planting to aquaculture, primary industry, facility agriculture, etc. Expanding the hilly and mountainous areas, and taking this trend as the center to fully optimize the traditional exhibition area, the new upgrade function and special area, further innovation reflects the concept of international product sections and domestic industrial clusters.

Liu Song introduced that as one of the highlights of the 2019 International Agricultural Machinery Exhibition, the organizers tried to innovate in the layout of the exhibition area, no longer arranged according to products and industries, but comprehensively optimized and upgraded the exhibition area according to the industrial chain, in addition to the traditional exhibition area continued to strive for excellence, new It has set up two functions and special zones of “Functional Zone” and “Featured Zone”, including animal husbandry machinery exhibition area, rural human settlement environment remediation equipment exhibition area, plant protection exhibition area, intelligent agricultural machinery and wisdom agriculture exhibition area, fruit and vegetable tea machinery exhibition area, irrigation and drainage exhibition area. The protective tillage machine exhibition area and the root-stalk crop machinery exhibition area have been further expanded, and the industrial chain resources have been further integrated. At the same time, it also set up a public welfare future ranch exhibition area, China Good Apple Contest, Guangxi Citrus Promotion, Weixian Weili and other fruit selection and exhibition areas, and innovatively set up to celebrate the 70th anniversary of the founding of New China and experience 60 years of agricultural machinery, the first national *Special photo exhibitions on typical cases of agricultural services, rural toilet reform and technology integration applications.

Yuan Tongbao, director of the Development Research Department of China Agricultural Machinery Circulation Association, reported on the high-end forum and supporting activities. Yuan Tongbao introduced that during the 2019 International Agricultural Machinery Exhibition, 32 special events were organized by associations, cooperative units and enterprises, involving fruit and vegetable tea, special oil crops, roots, irrigation, animal husbandry, social services, and industrial systems. In the fields of plant protection, hilly and mountainous areas, we will deeply analyze the rural revitalization strategy, the three rural policies, and the development direction of agricultural machinery, show the world's advanced agricultural technology and equipment in an all-round way, and explore the products, technologies, markets, management and other issues of the agricultural machinery industry in depth. From the perspective of setting up a business cooperation and learning exchange platform for exhibitors and participants.

Sun Wei, deputy director of the International Department of China Agricultural Machinery Circulation Association, reported on the international development of the International Agricultural Machinery Exhibition. Sun Wei introduced that there will be more than 150 foreign companies exhibiting at the 2019 International Agricultural Machinery Exhibition, with an exhibition area of ​​nearly 25,000 square meters. The products on display include receiving machinery, tractors, agricultural machinery, animal husbandry machinery, fruit and vegetable machinery, high-end parts, etc. Among the participating countries, exhibitors from Germany, Italy and South Korea have increased their participation, and more than 50 companies will participate in the exhibition. Among them, the exhibitors who made their debut were: French Michelin tires, Dutch Tulip brought livestock machinery and Peecon seeding machine, German Dragotec header, Brazilian Jacto plant protection machinery, etc., in the livestock display area, Laval, GEA, and Star. Under the continuous efforts to increase the pace of internationalization, the number and quality of foreign exhibitors have continued to increase.

Fan Jinglong, Executive Vice President of China Agricultural Machinery Industry Association, reported on the 2019 China Agricultural Machinery Industry Annual Awards. Fan Jinglong said that since the launch of the China Agricultural Machinery Industry Awards in 2015, we have consistently adhered to the principle of non-fee, no title, no sponsorship and voluntary participation. We have successfully held four sessions and selected 59 gold medals. 56 product innovation awards, market performance awards 25, 72 parts quality awards, and 73 influential brand awards. In 2019, a total of 149 awards were received from 112 companies. In the evaluation process, some adjustments were made to the awards. The whole machine awards were awarded with product gold and product innovation awards, and the market performance award was removed. The award was renamed as the Gold Award for Parts; the Corporate Awards removed the “New Year Award” from the manufacturing company; the number of awards for the Year was retained in five, and the others were limited to 10, gradually increasing the gold content of the prize.

Chen Tao, vice president and secretary general of China Agricultural Machinery Circulation Association, said that the International Agricultural Machinery Exhibition has a history of more than 60 years and is currently the first annual agricultural machinery professional exhibition in Asia. Although the agricultural machinery industry has continued to decline in recent years, which has brought temporary difficulties to the exhibition work, the global agricultural machinery industry is still alive and well, and it is necessary to be good at seeking a way out from the changes. In the future development of the International Agricultural Machinery Exhibition, we must adhere to the attributes of the whole industry, expand the service field as much as possible, respond to the requirements of all aspects of the agricultural and rural ministry, and provide comprehensive services for the high-quality development of the agricultural machinery industry. Second, we must create a comprehensive platform for the agricultural machinery industry. Create a platform for product development, technology selection, exchange transactions, training and promotion, information transmission, and expansion of contacts.

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